Special stage

The proponents of "cat economics" and "dog economics" will explain the growth structure of the pet market based on trends in pet ownership and economic effects. They will unravel the psychological background behind increased consumption and predict future market strategies and their impact on the Japanese economy. This is a must-see lecture for all business professionals involved in the pet business and companies aiming to enter the market.

Through case studies of challenges and successes by companies from other industries, we will explore the ever-expanding pet market and the potential for new business opportunities.

This section provides an overview of the law, including the purpose of the "Law Concerning Safety Assurance of Feed for Cancer Animals (Pet Food Safety Law)," the pet foods and businesses subject to the law, and the rules for labeling.

From the perspective of the Ministry of the Environment, which is responsible for animal welfare and management administration, this presentation will introduce the current situation and challenges surrounding animal "welfare" and "management," and then outline the future direction of policies, including the promotion of proper animal care, the regulation of animal handling businesses, disaster response, and public awareness campaigns.

How can you generate customer engagement on social media and cultivate them into loyal fans? This article introduces practical strategies and case studies for enhancing brand value.

Why not aim to become a "Pet Disaster Preparedness Master" by answering quizzes presented by Junko Hirai, a specialist in pet disaster preparedness, and Mokomichi Hayami, a popular actor known for his pet-friendly lifestyle?
This is a seminar that parents and children should definitely attend together.

"Cancer is scary," "I don't know what to do"... If your beloved cat is diagnosed with cancer, it's natural to feel anxious and overwhelmed. However, with advances in medical treatment, the way we cope with cancer has changed dramatically. This seminar will provide a clear and thorough explanation of everything from the latest knowledge about feline cancer to home checks for early detection and treatment options. Knowledge is essential for "mental preparation" to protect your cat. For the future of your precious family member, why not listen to this important information about cancer that you should know now?

Host：Japanese Veterinary Nurses for Companion Animals Association

For senior dogs and cats, why not transform vet visits into precious time spent together? We'll explain in an easy-to-understand way the tips for gentle vet visits that are kind to your beloved family member's mind and body, and ways to alleviate stress. A veteran veterinary nurse will share her insights on how to deepen the bond with your beloved family member and provide peaceful support until the very end.

This presentation will provide an easy-to-understand explanation of the AIM protein, which cleans up various waste products in the body and treats various diseases, and will also discuss the latest developments in the development of AIM drugs for cats.

This program explains the importance of training, hygiene, and safety through a behind-the-scenes look at the "Wanwan Express," a Shinkansen (bullet train) service that allows passengers to travel with their dogs. Based on the knowledge gained in the field, we will share our efforts toward realizing a pet-friendly society and the future possibilities.

The theme for the fourth installment is "Disaster Preparedness." This year, we welcome Chieko Ono, the wife of former professional soccer player Shinji Ono. What does family love mean to Chieko, who has supported Shinji, a man who has been called a genius, throughout her life? Enjoy a stage presentation with your beloved dog, featuring demonstrations of training you can start doing today to reduce the stress dogs experience during disasters, and ideas for incorporating them into your daily communication with your dog.

"Cancer is scary," "I don't know what to do"... If your beloved dog is diagnosed with cancer, it's natural to feel anxious and overwhelmed. However, with advances in medical treatment, the way we cope with cancer has changed dramatically. This seminar will provide a clear and thorough explanation of everything from the latest knowledge about canine cancer to home checks for early detection and treatment options. Knowledge is essential for "mental preparation" to protect your dog. For the future of your precious family member, why not listen to this important information about cancer that you should know now?

A grand gathering of cats that have been awarded titles at TICA cat shows! Long-haired breeds, short-haired breeds, short-legged cats, the world's smallest cat, and even leopard-print cats! We'll tell you all about the adorable characteristics of these felines!